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Press Releases
     
 
2009-05-06
Cereplast to Supply Dorel Juvenile Group
NEW SAFETY 1ST NATURE NEXT™ BRAND
 
 
HAWTHORNE, CA, May 6, 2009 - Cereplast, Inc. (OTCBB: CERP), a leading manufacturer of proprietary bio-based, sustainable plastics, today announced that it will supply Dorel Juvenile Group, USA, a division of  Dorel Industries Inc. (TSX: DII.B, DII.A), with bio-plastic resin for its new range of reduced carbon footprint juvenile products. Dorel has launched four products - including a bathtub and step stool – in this product line which replaces conventional oil based polypropylene items with Cereplast Hybrid Resins®. 
 
 “We’re very pleased that theDorel Juvenile Group has selected our Hybrid Resins® for its juvenile products that are found in hundreds of stores around the country and distributed by major retail chains,” said Frederic Scheer, Chairman and CEO of Cereplast. “It is encouraging to see more and more manufacturers developing and manufacturing products using more sustainable alternatives to petroleum-based plastic products.”
 
The Dorel Juvenile Group’s bioplastic small furniture collection is the first of its kind in the juvenile industry. “Parents can feel good about caring for their children and caring for the earth with these products,” said Vinnie D’Alleva, EVP of Business Development for Dorel Juvenile Group, Inc. “Our bathtub, potty, stepstool and booster are launching under the Safety 1st Nature Next™ brand, a brand trusted by parents all over the world. We are proud to lead the way with this exciting new technology that allows us to provide eco-conscious products that meet our high standards of quality.” http://naturenext.safety1st.com/
About Dorel Industries
Dorel Industries Inc. (TSX: DII.B, DII.A) is a world class juvenile products and bicycle company.  Established in 1962, Dorel creates style and excitement in equal measure to safety, quality and value. The Company’s lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products.  Dorel’s powerfully branded products include Safety 1st, Quinny, Cosco, Maxi-Cosi and Bébé Confort in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose and SUGOI in Recreational/Leisure.  Dorel’s Home Furnishings segment markets a wide assortment of furniture products, both domestically produced and imported.   Dorel is a US$2.2 billion company with 4700 employees, facilities in eighteen countries, and sales worldwide.  http://www.dorel.com/
About Cereplast, Inc.
Cereplast, Inc. (OTCBB:CERP) designs and manufactures proprietary bio-based, sustainable plastics which are used as substitutes for petroleum-based plastics in all major converting processes – such as injection molding, thermoforming, blow molding and extrusions – at a pricing structure that aims to be competitive with petroleum-based plastics. On the cutting-edge of bio-based plastic material development, Cereplast now offers resins to meet a variety of customer demands. Cereplast Compostables® resins are ideally suited for single use applications where high bio-based content and compostability are advantageous, especially in the food service industry. Cereplast Hybrid Resins® combine high bio-based content with the durability and endurance of traditional plastic, making them ideal for applications in industries such as automotive, consumer electronics and packaging.  Learn more at www.cereplast.com.
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Safe Harbor Statement
Matters discussed in this press release contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.
For Cereplast, Inc.                             
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